Primary Line
Ready-Mix Concrete
Mix design support, dispatch coordination, and dependable local production for residential, commercial, and municipal work.
View Ready-MixWest Central Indiana Supplier
100 Years of Service and Counting
Cash Concrete Products, Inc. has been family owned and operated since 1918. We have the manpower to complete large commercial jobs, yet the flexibility to adapt to changing customer needs. Calling us means speaking with someone who can make it happen
3 operating locations
Ready-mix + materials
Contractor-minded service
What We Supply
Focused categories instead of a maze of pages.
We should guide visitors toward the major business lines first, then let them drill into detailed products if they need them.
Product Families
Building Materials
Block, brick, masonry supplies, precast products, drainage, septic, and jobsite essentials grouped into a cleaner buying experience.
Browse Materials
Local Footprint
Locations & Service Area
Greencastle plant support, Russellville coverage, and a clearer story around where you serve and how customers should reach each facility.
Find a Location
Why Cash Concrete
Old enough to be trusted. Practical enough to still be useful.
The new site should lean harder into what is actually differentiated here: family ownership, a century of local reputation, and the ability to support both major jobs and everyday material needs without feeling like a faceless chain.
- Family-owned and operated since 1918
- Ready-mix production plus a broad building-material catalog
- Locations that support contractors and homeowners alike
- Clear contact paths for quotes, directions, credit, and hiring
Priority Rebuild Pages
Start with the pages that actually move work forward.
Instead of rebuilding every old page at once, the first launch should get the most important sales and customer-service paths right.
Homepage
Clear positioning, better calls to action, and less clutter.
Ready-Mix
A stronger page for one of the highest-value business lines.
Materials
A cleaner overview page that groups product families logically.
Contact & Locations
Simple quote path, hours, maps, and location-specific guidance.
Customer Actions
Make the next step obvious.
The public site should stop making visitors hunt for the right action. The main path should be quote, call, directions, pay bill, or apply.
Carry Over Later
Content worth preserving from the live site.
Product depth
Keep the best live-site product content, but reorganize it under cleaner category pages first.
Resources
Credit application, job application, calculators, and bill pay should remain easy to find.
Local trust
History, service area, plants, and family ownership should be carried forward with much better presentation.